Born To Be Brilliant
Born To Be Brilliant® is a podcast for those who know they’re capable of more, without pushing harder or losing themselves.
Hosted by Lucy Shrimpton, speaker and writer in human performance and wellbeing, the show explores identity, human behaviour, high performance, and authenticity in an AI driven world.
This is a space for depth, clarity, and alignment, where success feels as good on the inside as it looks on the outside.
Episodes

21 hours ago
21 hours ago
Success shouldn’t feel this heavy.
In this episode, Lucy explores why so many high achievers feel stuck, overwhelmed, or unfulfilled even when their business is working. She unpacks how lack of clarity quietly drains momentum, paralyses decision making, and turns success into a burden.
This conversation is about recalibrating the human behind the business, so success feels as good on the inside as it looks on the outside.
🎧 Plus, download the free Rich Life Roadmap to regain clarity and direction across life and business:Rich Life Roadmap
Connect with Lucy Shrimpton:Website – https://borntobebrilliant.co/lucyshrimpton.comInstagram – @iamlucyshrimptonFacebook – Lucy Shrimpton
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Jan 06, 2026
Tuesday Jan 06, 2026
What happens when a hobby becomes a business overnight?
In this episode, Lucy is joined by Jo Fisher, a lawyer for online entrepreneurs, to explore the legal realities of the online business boom and the growing challenges business owners are now facing.
They discuss contracts, complaints, consumer behaviour, AI in the courts, and why many entrepreneurs are being caught out simply because the digital world evolved faster than the legal system.
This is a grounded, honest conversation for business owners who want to build responsibly, ethically, and sustainably in an increasingly regulated online world.
Connect with Jo Fisher
Facebook – Joanne Fisher Website – Joanne FisherLinkTree – Joanne Fisher Law
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Dec 30, 2025
Tuesday Dec 30, 2025
High performance isn’t the problem. Over-capacity is.
In this episode, Lucy explores the High Performance Paradox, the pattern where being capable, driven, and multifaceted becomes the very thing that leads to burnout, dissatisfaction, or a quiet loss of fulfilment.
This is a reflective conversation for ambitious people who feel there’s more to them, even when life looks successful from the outside. You’ll be invited to consider where your strengths may have become blind spots, and how sustainable success requires balance, not constant expansion.
Connect with Lucy Shrimpton:Website – https://borntobebrilliant.co/lucyshrimpton.comInstagram – @iamlucyshrimptonFacebook – Lucy Shrimpton
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Dec 23, 2025
039: When Your Identity Needs an Upgrade: Navigating Growth, Blocks and Becoming
Tuesday Dec 23, 2025
Tuesday Dec 23, 2025
In this episode, Lucy is joined by energetic strategist and voice coach Andrea Callanan for a powerful conversation about identity, subconscious blocks and the nervous system. They explore why high-achievers get stuck, how deeper patterns shape success, and what it really takes to grow into your next evolution.
If you’re feeling the pull of a new chapter but can’t quite step into it, this episode will help you understand the invisible layers at play and how to move forward with clarity, courage and truth.
Connect with Andrea Callanan
Facebook – Andrea Callanan Instagram – @andreacallanancoachWebsite – Andrea Callanan
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Dec 16, 2025
038: The Hidden Trap of the Modern Entrepreneur and How to Escape It
Tuesday Dec 16, 2025
Tuesday Dec 16, 2025
Entrepreneurs are navigating a very different world from the one we entered ten or twenty years ago. The noise is louder and the pace is relentless, yet the fundamentals of success remain unchanged. In this solo episode, Lucy brings you back to the foundations that always work.
She explores why so many people try to start their business on page 150, the rise of false overnight success, and why the basics are still the most powerful force in business growth. This is a grounded, refreshing look at what truly creates momentum in any economic climate.
Connect with Lucy Shrimpton:Website – https://borntobebrilliant.co/lucyshrimpton.comInstagram – @iamlucyshrimptonFacebook – Lucy Shrimpton
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Dec 09, 2025
Tuesday Dec 09, 2025
What if your income has less to do with strategy and far more to do with identity and your capacity to receive?
In this thought-provoking conversation, Lucy speaks with money mindset expert Emily Williams about the hidden emotional, psychological and generational patterns that shape how high performers relate to money. Together they unpack why so many driven entrepreneurs hit invisible ceilings and what shifts are needed to create wealth with confidence, ease and integrity.
A grounded, powerful exploration of money, identity and personal expansion.
Connect with Emily Williams
Facebook – I Heart My LifeInstagram – @emilywilliamsWebsite – I Heart My Life
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Dec 02, 2025
036: When Purpose Outgrows Profit
Tuesday Dec 02, 2025
Tuesday Dec 02, 2025
What happens when the work you’ve built… no longer feels like the work you’re meant to do?
In this powerful episode of Born To Be Brilliant®️, Lucy Shrimpton explores what truly unfolds when purpose outgrows profit. Discover why success can still feel misaligned, how your deeper calling evolves over time, and why reconnecting with the golden thread of your purpose is the key to creating meaningful impact.
If you’ve ever felt, “I know I’m successful, but something isn’t landing the same way anymore,” this episode will speak directly to you.
Connect with Lucy Shrimpton:Website – https://borntobebrilliant.co/lucyshrimpton.comInstagram – @iamlucyshrimptonFacebook – Lucy Shrimpton
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Nov 25, 2025
035: The Franchise Effect: Scaling With Heart And Humanity with Jolly Jess
Tuesday Nov 25, 2025
Tuesday Nov 25, 2025
What does it really take to scale a business through franchising and keep the heart in it?
In this episode of Born To Be Brilliant®️, Lucy Shrimpton sits down with fellow franchisor Jolly Jess, founder of Showtime Circus, to explore the human side of franchising. Together they unpack the lessons, challenges, and mindset shifts that come with scaling a brand through people, not just processes.
If you’ve ever wondered whether franchising could be your next stage of growth or how to lead without control, this conversation will change how you think about expansion.
This episode is a must-listen for entrepreneurs ready to scale with soul and for anyone curious about the new wave of purpose-driven franchises changing the face of business.
Connect with Jolly Jess
Facebook – Jolly JessInstagram – @fabulousfranchisor
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Nov 18, 2025
034: The Future of Success is Holistic
Tuesday Nov 18, 2025
Tuesday Nov 18, 2025
Success isn’t what it used to be. In this solo episode, Lucy unpacks why traditional models of achievement no longer serve the high performer and how the future of success lies in holistic alignment. Through her Human Optimisation Model™, she reveals the five essential elements that fuel fulfilment, performance, and vitality.
If you’ve ever found yourself “successful on paper” yet quietly unfulfilled inside, this episode will help you reconnect with purpose, peace, and true prosperity; mind, body, and soul.
Connect with Lucy Shrimpton:Website – https://borntobebrilliant.co/lucyshrimpton.comInstagram – @iamlucyshrimptonFacebook – Lucy Shrimpton
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Tuesday Nov 11, 2025
033: The Comeback Code: Turning Rock Bottom into Your Rise With Tara Punter
Tuesday Nov 11, 2025
Tuesday Nov 11, 2025
When everything falls apart, what do you do?
In this raw and powerful episode of Born To Be Brilliant®️, Lucy Shrimpton sits down with business mindset coach Tara Punter, founder of Thriving Business Women, to talk about what it really takes to come back from rock bottom.
Tara shares how she lost everything; her business, her marriage, and her confidence and made one decision that changed everything: to rise.
This conversation goes deep into what success really means, how to rebuild when you’re at your lowest, and the mindset shifts that turn pain into power.
If you’ve ever hit a wall in life or business and thought, I can’t do this anymore, this episode will remind you that you can and you will.
Tara’s story is proof that success isn’t about never falling, it’s about how you rise.
Connect with Tara Punter
Website – The Thriving Business WomanInstagram – @thethrivingbusinesswoman
Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz
Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership







